Summary
A business development leadership role focused on opening new markets, building partner networks, managing sales channels, and growing premium solutions across a regional territory.
Highlights
Market-building commercial role with autonomy, performance incentives, travel opportunities, and responsibility for expanding a regional partner network.
Description
About HomeOasis
HomeOasis is the premium wellness brand of Novellini, a third generation Italian family business with nearly 60 years of manufacturing heritage.
We design and make spas, saunas, steam rooms and complete wellness environments for the home, indoors and out.
Novellini is already well established across Benelux in bathroom products.
Now we're building HomeOasis in the region, and we're looking for the person to lead that.
The role
This is a build, not an account management job.
You'll recruit and develop a specialist wellness dealer network across the Netherlands, Belgium and Luxembourg, working with spa and pool retailers, sauna specialists, premium bathroom showrooms, outdoor living businesses, hospitality projects and design practices.
Around 70% of your focus is new business, with the balance spent developing selected existing relationships.
You'll report directly to our Global Sales Director and have real influence over how the market gets built.
Typical project values run from €8,000 to €40,000 and above.
The role is field based, with regular travel across the region and twice yearly visits to our facilities in Italy for product training and planning.
What you'll do
Recruit, develop and retain specialist wellness dealer partners across BeneluxMove selected existing Novellini bathroom dealers into the wellness categoryBuild relationships across spa retail, sauna specialists, premium bathroom, outdoor living, hospitality and designMaintain a structured pipeline of qualified decision makersRepresent HomeOasis at trade shows, dealer events and customer daysEstablish HomeOasis as a recognised premium name in the Benelux wellness market
What you'll bring
Fluent Dutch and French and good business EnglishFive years or more in dealer or distributor development, channel sales or premium product salesExperience in wellness, bathroom, outdoor living or hospitalityA track record of opening markets, not simply managing existing onesA commercial grip on margin, territory planning and dealer economicsThe self discipline to work independently and own your numbers
What we offer
Competitive base salary and performance bonus, company car, and the backing of a manufacturer with the stock, capability and long term stability to support you properly.
You'll get the freedom to build something, with an established business behind you rather than a start up's uncertainty.
Interested?
Apply via LinkedIn, or message us directly for a confidential conversation.
More information shared at next stage.
