Summary
✨ AI‑Generated
Lead a team of frontend and full-stack engineers while staying close to the code. Initially, a meaningful portion of your time will be spent on production engineering, with the role evolving toward technical strategy, mentorship, and organizational leadership as the team grows. You will help modernize a high-traffic digital platform, improve engineering practices, and support the adoption of AI across the organization.
Highlights
Hands-on engineering management role leading a team of 5–7 frontend and full-stack engineers while remaining involved in production coding. The position offers a path from technical contribution toward broader strategy, mentorship, organizational leadership, platform modernization, and AI initiatives.
Description
Software Engineering Manager - Frontend & Full-Stack
Help Build the Future of Ashley’s Digital Experience
Ashley is one of the world’s largest furniture manufacturers and retailers, serving millions of customers each year.
We’re investing heavily in modernizing our digital platforms, expanding the use of AI across our business, and building an engineering organization centered on innovation, speed, and technical excellence.
We’re looking for a hands-on Software Engineering Manager who is as passionate about building software as they are about developing teams.
Initially, you’ll spend approximately 25% of your time writing production code while leading a team of 5–7 frontend and full-stack engineers.
As the organization grows and additional technical leaders join the team, your role will evolve to focus more heavily on technical strategy, mentorship, and organizational leadership.
This is an opportunity to help modernize a high-traffic digital platform, solve complex engineering challenges, and shape the culture and technical direction of an organization undergoing significant digital transformation.
Responsibilities
Lead, mentor, and develop a team of 5–7 frontend and full-stack engineers.Modernize Ashley’s customer-facing digital platforms used by millions of shoppers.Build scalable, high-performing web experiences using modern frontend and full-stack technologies.Guide frontend architecture, technical design, code quality, and engineering standards.Lead code reviews, architecture discussions, and technical decision-making.Improve application performance, reliability, accessibility, and maintainability.Partner with Product, Design, Data, AI, and other engineering teams to deliver exceptional customer experiences.Support the hiring, onboarding, and professional development of engineers.Foster a collaborative engineering culture built on trust, accountability, and continuous improvement.
Requirements
Frontend and Full-Stack Engineering
8+ years of experience building modern frontend or full-stack applications.Expert-level experience with JavaScript and TypeScript.Strong experience with React and/or Next.js.Deep knowledge of frontend architecture, scalable application design, and performance optimization.Experience designing, building, and consuming REST APIs and/or GraphQL services.Full-stack development experience using Node.js or C#.Experience with modern frontend frameworks; Svelte or SvelteKit experience is a plus.
Engineering Leadership
3+ years of experience leading software engineering teams.Experience managing frontend and/or full-stack engineers.A strong track record of coaching, mentoring, hiring, and developing engineering talent.Experience leading code reviews, architecture discussions, and complex technical decisions.The ability to balance hands-on engineering work with team leadership and delivery responsibilities.A collaborative leadership style that promotes trust, accountability, and technical excellence.
E-Commerce and Digital Product Experience
Experience building customer-facing digital products is essential.
We’re particularly interested in candidates with experience in one or more of the following areas:
Retail, e-commerce, or other high-traffic consumer web platforms.Modern commerce platforms and architectures.Headless commerce or composable architecture.Progressive Web Applications.Web performance optimization and Core Web Vitals.Experience with Salesforce Commerce Cloud is preferred but not required.Experience with Shopify, Adobe Commerce, BigCommerce, or similar commerce platforms is also valuable.
Nice-to-haves
Cloud platforms such as AWS, Azure, or Google Cloud.CI/CD pipelines and modern DevOps practicesSalesforce Commerce CloudSvelte or SvelteKitAI-assisted software developmentMicro-frontend architectureWeb accessibility standards, including WCAGEdge computing and CDN technologiesInfrastructure as CodeOpen-source contributions
Why Join Ashley?
This role offers the opportunity to make a significant technical and organizational impact.
You’ll help modernize one of the largest retail digital platforms in the industry while influencing the future of Ashley’s engineering organization.
You’ll work alongside talented engineers, shape technical direction, introduce modern engineering practices, and contribute to Ashley’s evolution into an AI-first company.
If you enjoy solving challenging technical problems, developing exceptional engineers, and continuing to write meaningful production code, this role gives you the opportunity to do all three.
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