Digital Marketing Manager - Programmatic Advertising

Sportradar — Germany · Posted ~1 hour ago

Mid Full-time Visa History ✓

Skills

programmatic advertising digital marketing campaign optimization DSP platforms data analysis DSP analytics tools

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Summary ✨ AI‑Generated

A digital marketing role focused on optimizing programmatic advertising campaigns for clients. The position combines campaign strategy, data insights, and modern advertising platforms in an international environment.

Highlights

Role offering exposure to advanced advertising technologies, international collaboration, and opportunities to develop expertise in data-driven marketing.

Description

Job DescriptionABOUT US: Sportradar provides the source code of sport and is the leading global provider of sports betting and sports entertainment products and services. We are NASDAQ-listed and are one of the fastest growing sport-tech companies on the globe. Our division “Sportradar ad:s” is providing data-driven marketing and sponsorship services to the iGaming industry, designed to help deliver significant efficiency improvements against marketing investments. The ad:s team develops and provides fully-customizable purpose-built, proprietary tools and services. THE ROLE: In this exciting role, you will be helping our clients optimize and elevate their programmatic advertising campaigns. Moreover, you will have the unique opportunity to expand your expertise with our proprietary Demand Side Platform (DSP), gaining valuable experience and learning new skills with cutting-edge technology. The team is primarily based in Vienna and consists of a diverse group of international experts with different background and expertise, thriving in a dynamic and fast-paced environment. If you are data driven, tech-savvy, and ready to make an impact, we want to hear from you! THE CHALLENGE: Take ownership of programmatic campaigns from day one, managing and optimizing them for success.Act as the primary point of contact for clients in programmatic advertising.Develop senior-level relationships with key client operational teams, taking full responsibility for programmatic operations, including insight sharing, reporting, and managing client operational team, driving growth.Consult with clients on the best programmatic strategies, leveraging your knowledge of DSP capabilities to create intelligent, data-driven plans.Collaborate closely with our Client Partner team to provide deep programmatic expertise and enhance client relationships.Educate clients about emerging programmatic opportunities.Work with product teams to share client feedback and help optimize our products from a client-centric perspective.ABOUT YOU: 4+ years of hands-on experience with programmatic trading on the demand side – DSP experience is essential, regardless of the tech stack.Experience in client-facing positions, with strong communication skills to effectively engage with clients and stakeholders.Expertise in programmatic campaign strategy and conversion optimisation, with a deep understanding of programmatic trading fundamentals.Strong knowledge of Supply Management, ad tracking technologies, ad servers, and conversion tracking.An analytical mindset with the ability to rationalise and explain decisions using data and evidence-based strategies.Excellent communication skills in English (both written and spoken); German preferrable; additional European languages are a plus.Experience in an agency or consultative environment or in iGaming industry will be considered an advantage. OUR OFFER A collaborative environment with colleagues from all over the world (Engineering offices in Europe, Asia and the US) including various social events and teambuilding. Flexibility to manage your workday and tasks with autonomy. A balance of structure and autonomy to tackle your daily tasks. Vibrant and inclusive community which welcomes all participants. Global Employee Assistance Program. Calm and Reulay app (leading well-being apps designed to support focus, quality rest, mindfulness, and long-term mental resilience). Online training videos. Flexible working hours. OUR RECRUITMENT PROCESS: 1. Initial Screening - A brief conversation with our Talent Acquisition Partner to discuss your background, experience, and career expectations. 2. Interview with the Hiring Team - A detailed discussion focused on your experience, expertise, and achievements, including a presentation of your portfolio. 3. Final Interview - A final discussion with the team where you’ll have the opportunity to present and discuss your case study solution. 4. Final Step - Receive feedback and, if successful, an offer to join the team. We believe great products are built by great teams working closely together. While we offer flexible working hours, this role is fully office-based, as we strongly value in-person collaboration, knowledge sharing, fast decision-making, and team connection. We see working together onsite as a key driver of innovation, learning, and success. Certain exemptions may apply depending on location - your local point of contact can provide further details.