Ecommerce Marketing Manager

Digital Commerce Manager (12‑Month Maternity Cover) start date ASAP Guildford | Hybrid (3 days per week in office) Are you a commercially minded, data‑driven digital marketer who loves driving profitable growth? We’re looking for a hands‑on Digital Commerce Manager to accelerate traffic, conversion and revenue across our ecommerce channels. This is a true Swiss Army knife role — blending performance marketing, CRO, analytics, forecasting and commercial planning. You’ll work closely with the Director of Digital Commerce to build processes, reporting and capability from the ground up while owning lower‑funnel performance end‑to‑end. What you’ll be doing Manage and optimise affiliate marketing activity (Awin + additional partners)Oversee PPC, paid social, retargeting and lower‑funnel media performanceTransition media buying fully in‑house with minimal agency supportDrive ecommerce traffic, conversion, revenue and profitabilityOwn key performance metrics: ROAS, CPA, CAC, conversion rateLead A/B testing and CRO programmesBuild forecasts, budgets, performance models and investment plansCreate reporting dashboards and deliver actionable insightsReact quickly to external demand drivers (weather, seasonality, promotions)Help develop digital commerce processes, reporting and martech capability What you’ll bring Experience in Digital Commerce, Ecommerce, Performance Marketing or Growth MarketingStrong hands‑on knowledge of PPC, paid social, affiliate marketing and CROProven track record of delivering profitable online growthExcellent analytical skills — modelling, forecasting, budget ownershipExperience building business cases and demonstrating ROIComfortable in fast‑growing, agile environmentsStrong attention to detail and ability to juggle multiple prioritiesAble to operate strategically while staying highly hands‑on Who you are You think commercially. You move fast. You use data to make decisions. You’re proactive, accountable and obsessed with profitable growth — not vanity metrics. You enjoy building capability from scratch and you’re happiest when you’re rolling up your sleeves and getting stuck in. Most importantly, you know how to identify opportunities, model the impact, secure investment and deliver measurable results.