Sales Development Representative

Sales Development Representative – Benelux | Up to €45K + Uncapped OTE Full-time | Hybrid | The Randstad About the Employer Our client is a fast-growing international SaaS company helping retailers create exceptional customer experiences across the entire lifecycle — “from the first click through to long-term customer loyalty.” Their technology enables retail brands to better understand customers, predict behavior, and deliver personalized experiences that increase conversion, engagement and lifetime value. With 400 employees, operations across 100 markets, and more than 500 leading retail brands, the organization is expanding rapidly with a strong focus on the Benelux region. The Opportunity As a Sales Development Representative for the Benelux market, you will play a strategic role in creating meaningful new business opportunities within the retail and e‑commerce sector. This is not a traditional high-volume SDR role. Instead of calling random companies, you will work with a carefully selected group of brands, research their business models, identify commercial triggers, and craft thoughtful, personalized outreach. “Instead of calling 100 random companies a day, you'll work with a carefully selected group of brands…” This role is ideal for someone who enjoys combining research, strategy, creativity and relationship-building to open high-quality commercial conversations. Key Responsibilities Conduct research-led prospecting into selected retail and e-commerce brands across BeneluxAnalyze business models, growth strategies, challenges and technology stacksMap key stakeholders and decision-makersIdentify commercial triggers such as expansion, rebranding, new markets or platform changesDevelop tailored outreach strategies across email, LinkedIn, events, cold calling, gifting and partnershipsWrite sharp, personalized messaging based on genuine researchTurn initial conversations into qualified commercial opportunitiesCollaborate with Sales, Marketing and Partner Management on account strategies and campaignsAttend relevant industry events to strengthen market presenceUse modern sales technology to plan, test and optimize outreachManage pipeline effectively using CRM systems and data · Work towards clear commercial goals and celebrate successes with the team Ideal Candidate Naturally curious and eager to understand how brands growStrong interest in retail, e-commerce, technology and SaaSExcellent written and verbal communication skillsStrong research and analytical abilitiesCommercial mindset with ambition to grow within B2B SaaS salesComfortable working with CRM systems and dataStructured, proactive and organizedFluent Dutch (Level C-2) and professional English (mandatory)Enjoys building relationships and creating value through salesThrives in a fast-paced, target-driven environmentWinning mentality and enthusiasm for measurable goals What’s Offered Competitive base salary up to €3,500 depending on experience Uncapped OTEGenuine autonomy and ownershipStrong support from an experienced international teamCollaborative, knowledge-sharing environment30 days of annual leaveRegular team summits and opportunities to connect with colleagues across EuropeAnnual company trip Wellpass for health and wellbeing Company merchandise and community involvement Opportunity to help shape and build the Benelux market Why Join? Work strategically with a defined group of high-potential accountsBecome an expert in retail and e-commerce growth Combine structure with creativity in your outreachBuild genuine business relationships across Benelux Join a purpose-driven international SaaS organization where every opinion mattersContribute ideas that shape how the organization grows the Benelux marketBe part of a culture that values curiosity, insight and personalized engagement “The goal is not simply to sell a product – it is to sell a vision.”