Freelance Shopify Designer & Developer – Luxury Fashion

FREELANCE PROJECT | REMOTE | UK PREFERRED My Trousseau is seeking an experienced Shopify Designer & Developer to design, build and launch the e-commerce website for a new sister fashion brand due to launch. We are looking for someone who can create a sophisticated, high-performing website that reflects the brand’s positioning. This is not a basic theme setup. The successful applicant should have a strong understanding of luxury fashion, editorial design and e-commerce, and be able to manage the complete project from initial planning through to launch. International applicants are welcome but must demonstrate experience working with UK-based fashion, luxury or premium e-commerce clients and be available for regular communication during UK working hours. WHAT YOU’LL BE DOING Design and build the Shopify website from start to finishTranslate our brand identity, imagery and creative direction into a distinctive digital experienceCreate an editorial, visually led design across the homepage, product, collection and content pagesCreate a seamless, intuitive and conversion-focused customer journey, from discovering the collections through to product selection, checkout and post-purchase communication, across mobile, tablet and desktopStructure products, collections, navigation, filters and sizing informationConfigure the website for both UK and international sales, including appropriate currencies, payment options, shipping, taxes and dutiesBuild strong SEO foundations into the website, including a search-friendly site structure, page titles, product information, image optimisation and mobile performanceConnect and test appropriate search, shopping, social media and analytics channels to improve product visibility and allow us to measure how customers find and use the websiteOptimise the website for speed, usability, search visibility and conversionSet up and test essential privacy and customer-facing store functionsRecommend and integrate appropriate Shopify features or third-party toolsExplain any additional apps, licences, subscriptions or other costs clearly and obtain our approval before making purchases or entering into paid commitmentsPresent key stages of the website structure and design for our approval throughout the projectFully test the website, checkout and integrations before launchManage the launch and resolve any technical issues that ariseProvide training and a complete handover so our team can confidently manage products, collections, orders and website contentInclude a minimum 30-day post-launch support period to resolve technical issues and ensure the website and its integrations are working correctly SHOPIFY AI EXPERIENCE We are looking for someone with practical experience using Shopify’s latest AI capabilities across website design, content, merchandising or store management. We would like someone who understands these capabilities and can recommend where they would genuinely improve the website or make it easier for our team to manage. Any use of AI must support the brand’s creative direction and should not result in a generic, AI-generated website. ABOUT YOU Proven experience designing and developing complete Shopify websitesA strong portfolio of live Shopify websites for fashion or other luxury product-based e-commerce brands, such as jewellery, beauty or premium lifestyleA strong fashion and editorial design sensibilityStrong understanding of user experience (UX), user interface design (UI) and conversion-focused e-commerce designExperience customising Shopify Online Store 2.0 themes to create flexible, distinctive websites that can be managed easily after handoverExperience setting up Shopify websites for UK and international e-commercePractical experience using Shopify’s built-in AI capabilities within live website projectsAble to recommend the right approach and explain technical decisions clearly and without unnecessary jargonHighly organised, reliable and able to manage the complete project independentlyExcellent attention to detail HOW TO APPLY Please email suki@mytrousseau.co.uk with the subject line “Shopify Designer & Developer Application” and include: Links to three to five of your strongest live Shopify websitesAt least two relevant fashion or luxury product-based e-commerce examplesA brief explanation of your personal role in each projectExamples of how you have used Shopify’s AI capabilitiesA short outline of how you would approach this projectYour location, availability and estimated project timelineYour proposed project fee and payment schedule, including what is covered, any exclusions and anticipated additional costsDetails of the revisions, testing, training, handover and post-launch support includedIf based outside the UK, examples of relevant work completed for UK-based clientsApplications without a relevant portfolio of live Shopify work will not be considered.