Sportsbook Propositions Executive

About You — Germany · Posted ~2 hours ago

Visa History ✓

Skills

proposition planning promotions management budget optimization ROI analysis KPI analysis performance analysis stakeholder collaboration customer retention

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Summary ✨ AI‑Generated

A proposition-focused role within a sportsbook business, responsible for planning and executing customer propositions and promotional activity. You will review performance, optimize budgets against ROI and KPIs, collaborate with internal stakeholders, communicate insights, and recommend improvements to strengthen customer acquisition, engagement, and retention.

Highlights

Plan and execute customer propositions, analyze promotional performance, optimize budgets for ROI and KPIs, collaborate across teams, and recommend continuous improvements to attract, reward, and retain customers.

Description

Job DescriptionAs our Sportsbook Propositions Executive at Ladbrokes, you will be responsible for the planning and execution of the Proposition plan, creating market-leading experiences that attract, reward, and retain our customers. You will support the Proposition Manager in the planning and performance review of all promotions, with a focus on the optimisation of the proposition budget to deliver maximum ROI and KPIs. You will collaborate with internal stakeholders to deliver a unified customer experience across multiple touch points, maximising the performance of our proposition. You will also be responsible for analysing and communicating the performance of the propositions and to make recommendations for continuous improvements to better attract, reward and retain new and existing customers. Entain Sportsbook Propositions Executive - Gibraltar | SmartRecruiters Google Chrome Microsoft Edge Apple Safari Mozilla Firefox Sportsbook Propositions Executive - GibraltarFull-timeAdvertising Department: Sportsbook & GamingReferral Band: ♥Company DescriptionThere's nothing like a career at Entain. We're a leading, global sports betting and gaming company and we're upping the excitement and increasing player safety. We're a FTSE company with iconic brands including Ladbrokes, Coral, BetMGM, Eurobet and bwin, and we have an energy that drives us to perform at the height of our potential. Whether you're an engineer, marketer or retail specialist, a career here is a complete game changer.Job DescriptionAs our Sportsbook Propositions Executive at Ladbrokes, you will be responsible for the planning and execution of the Proposition plan, creating market-leading experiences that attract, reward, and retain our customers. You will support the Proposition Manager in the planning and performance review of all promotions, with a focus on the optimisation of the proposition budget to deliver maximum ROI and KPIs. You will collaborate with internal stakeholders to deliver a unified customer experience across multiple touch points, maximising the performance of our proposition. You will also be responsible for analysing and communicating the performance of the propositions and to make recommendations for continuous improvements to better attract, reward and retain new and existing customers. QualificationsWhat you will do Support the Proposition Manager in the creation of the Sportsbook proposition planCollaborate with internal stakeholders including CRM, Performance Marketing, Content & Brand Marketing to deliver a unified Sportsbook PropositionOversee the campaign creation and execution of the Proposition plan. This includes the mechanics and pay out structures as well as briefing Sportsbook Promotions, CRM, Creative, Performance Marketing, CS, Operations, Content and any other relevant stakeholdersWorking closely with the Compliance team to ensure the accuracy and relevance of the full terms for all current and future promotions.Planning and sign-off on Promotional campaigns and Product launchesDaily & weekly analysis of promotional engagement, cost, and ROIOwn and deliver key initiatives to drive weekly performance on the back of opportunities identified in promotional analysisConduct frequent market and competitor analysis with a focus on promotions and retention tacticsWork closely with the CRM team to ensure the effective delivery of all promotional communications to our customersQualificationsStrong knowledge and passion for sport (UK focus ideal), with an understanding of what engages betting audiencesProven experience planning and delivering promotional campaignsComfortable managing multiple projects and deadlines in a fast-paced environmentConfident analysing data, tracking performance, and telling the story behind the numbersExcellent communication skills, with exemplary written and spoken EnglishStrong attention to detail and highly organisedExperience with customer retention and CRM tacticsAble to work both independently and collaboratively across teamsSolid IT skills – especially Excel, plus confidence using Word and PowerPointAdditional InformationAt Entain, we know that signing top players requires a great starting package, and plenty of support to inspire peak performance. Join us, and a competitive salary is just the beginning.Depending on your role and location, you can expect to receive benefits like:Generous group bonus schemeHybrid working - 4 days in the officePrivate medical insurancePension Scheme - matched to 6%Ability to buy and sell holidayFree subscription to wellbeing app UnmindEntain & Enhance days – 2 paid days off to focus on your professional or personal developmentSharesave SchemeAnd outside of this, you’ll have the chance to turn recognition from leaders and colleagues into amazing prizes. Join a winning team of talented people and be a part of an inclusive and supporting community where everyone is celebrated for being themselves. Should you need any adjustments or accommodations to the recruitment process, at either application or interview, please contact us.#LI-CR2By clicking the link above or any third-party link within this posting, you are leaving this site and going to a third-party website where the third-party website's terms and privacy policy applyJob LocationGoogle Maps requires functional cookies to be enabledI'm interestedI'm interestedPrivacy NoticeI'm interestedRefer a friendshare this jobShare to WeChat×Copy the link and open WeChat to share.Copy to clipboardOpen WeChatShare to WeChat×Use Scan QR Code in WeChat and click ··· to share.