Performance Marketing Specialist

Performance Marketing Specialist | Consumer | Picnic CareersThis is PicnicAbout PicnicWorking with usBlogsSustainabilityTechOperationsWork in Picnic’s OperationBecome a Warehouse WorkerBecome a Delivery DriverGraduate programsTeamsAnalyticsConsumerCreativePeople & FinanceSupply ChainCustomer SuccessStudentsAll jobsThis is PicnicAbout PicnicWorking with usBlogsSustainabilityTechOperationsWork in Picnic’s OperationBecome a Warehouse WorkerBecome a Delivery DriverGraduate programsTeamsAnalyticsConsumerCreativePeople & FinanceSupply ChainCustomer SuccessStudentsAll jobsPerformance Marketing SpecialistConsumer📍AmsterdamApply DirectlyIn a nutshellTricks of the tradeYour superpowersPicnic perksIn a nutshell Picnic is looking for an early-career Performance Marketing Specialist who is equally excited by data and creativity. This role is a perfect combination of analytical thinking and creative problem-solving: you’ll learn how to run app campaigns, uncover performance insights, develop and test new creative ideas, and turn both into real business results.If you’re passionate about digital marketing, enjoy working with numbers, and love exploring what makes an ad stand out, this is a great opportunity to gain hands-on experience in a fast-growing scale-up in the grocery industry.Tricks of the tradeRun campaigns: Assisting in setting up and managing campaigns on Meta, TikTok and Google Ads.Analyze campaign performance: Monitoring and analyzing campaign performance using tools like Adjust and Tableau to optimize results.Close collaboration: Working with our creative team to develop engaging ad content.Learn and grow: Keeping up with industry trends and learning best practices in mobile growth marketing.Your superpowersMSc. degree in Business Administration, Marketing or equivalentUp to 2 years of hands-on digital marketing experienceStrong analytical mindset with an interest in working with data and performance metrics. Proficient in using Google Sheets, Excel or any other data tool to analyze and present insightsPassionate about using AI to automate, simplify, and improve everyday marketing tasksExcited to brief and develop ad creatives that strengthen campaign performanceEager to learn and work with Google Ads, Meta and TikTok adsExcellent communication and teamwork skillsStrong affinity in the mobile app industryProfessional fluency in English is required, proficiency in Dutch, German or French is a plusEligible to work in the NetherlandsPicnic perks🥗Fresh Lunch, coffee, and snacksOur offices are equipped with fully-fledged coffee bars and a kitchen and chefs. They prepare delicious fresh and warm lunches every day so you can keep your energy up.🚴🏼‍♂️Health insurance discount & bike planWe have a partnership with CZ (a health insurance provider). Picnic employees get a discount on CZ insurance packages between 5% and 15%. Furthermore, through our partnership with Lease a Bike, you can rent-to-own a new (e)bike at a discounted rate✍🏼 Learning & development You’ll get ample opportunity to work on yourself at Picnic. We offer personal development through Lepaya courses, Academy trainings, and more. Interested in improving your mental wellbeing? Through OpenUp you get free access to trained psychologists and many courses. All the rest At Picnic you get 25 holidays, we cover your travel expenses and offer a pension plan. And your phone and laptop are on us, as well. ‌‌‌‌‌‌Building the supermarket on wheels togetherPicnicBusinessOperationsTechDelivery DriverWarehouse WorkerResourcesFAQRelocationBlogsCompanyAbout usSustainabilityPrivacy policyCookie preferences© 2026 PicnicA bit about usWhen you join Picnic, you’re joining the shopping revolution, delivering groceries to millions of people across Europe, and we’re growing fast. Think super fresh products and personal service, but in a modern, sustainable way. And we’re the only ones in the world doing it all by ourselves. From our fully automated fulfillment centre to delivery algorithms and marketing campaigns: we do it all in-house. Our team consists of 85+ nationalities and we’re always looking for new talent. Ready for the ride?Recruitment Process1CV screening2Phone screening3Online assessment4Interviews5Assessment day6Closing interview7OfferCommitment to equal opportunitiesPicnic is an equal opportunity employer—this means that all decisions regarding applications will be based on qualifications and merit. Applicants will be regarded independently of age, gender identity or expression, sexual orientation, ethnicity, skin color, civil status, religious beliefs, physical or mental disability, or any other factors protected by law. At Picnic, we celebrate and value our differences and are committed to building a safe and inclusive working environment where everyone can be themselves. Our MentalityAt Picnic, we build from scratch with an owner’s mindset. We dive into the unknown, taking end-to-end responsibility for every outcome, going the extra mile to tackle complex challenges. We turn insights into action, working as a team to get things done. We move fast, never compromising on quality or long-term impact. With grit and commitment we build what has never been built before!Get in touch with our recruitersGet in touch with our recruitersThomas Hu - RecruiterOther vacancies you might likeBuyerConsumer📍 AmsterdamCampaign Manager - Customer ActivationConsumer📍 AmsterdamCategory ManagerConsumer📍 AmsterdamCategory Manager - AGFConsumer📍 AmsterdamCategory Manager - Fruits & Vegetables (F&V)Consumer📍 AmsterdamCategory Manager Fruit & Vegetables (m/w/d)Consumer📍 DüsseldorfCategory Manager Fruit & Vegetables (m/w/d)Consumer📍 HamburgDigital PR & Organic Growth SpecialistConsumer📍 AmsterdamEinkäufer Obst & Gemüse (m/w/d)Consumer📍 DüsseldorfEinkäufer Obst & Gemüse (m/w/d)Consumer📍 HamburgGraduate Business Manager - CommercialConsumer📍 AmsterdamGraduate Business Manager - StrategyConsumer📍 AmsterdamIntern Influence Project Manager (H/F)Consumer📍 ParisMarketing & Growth Project Manager - Meals (H/F)Consumer📍 ParisMedia & Partnership Manager (m/w/d)Consumer📍 DüsseldorfPicnic Design ChallengeConsumer📍 AmsterdamPromotions ManagerConsumer📍 AmsterdamSEO SpecialistConsumer📍 AmsterdamSEO Specialist Consumer📍 AmsterdamSEO Specialist Consumer📍 AmsterdamSEO Specialist Consumer📍 AmsterdamSenior - BuyerConsumer📍 AmsterdamSenior - Buyer - Non-foodConsumer📍 AmsterdamSenior - Category Manager - FreshConsumer📍 AmsterdamSenior Category Manager (m/w/d)Consumer📍 DüsseldorfSenior Category Manager - Fresh (H/F)Consumer📍 ParisSenior Category Manager Drugstore (m/w/d)Consumer📍 DüsseldorfSenior E-commerce Specialist - App Landing Page (H/F)Consumer📍 ParisSenior In-app Homepage Manager (H/F)Consumer📍 ParisStagiaire/Alternant·e Campagnes d'Influence (H/F)Consumer📍 Paris